Paid Media Specialist

3 days ago

🧀 Wisconsin – Remote

Although this job is listed in Wisconsin, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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The Digital Ring

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The Digital Ring is a strategic digital marketing agency that specializes in a range of services designed to drive business growth. Their offerings include creative services, custom website development, marketing consulting, paid media planning, search engine optimization, and video production. The agency prides itself on combining strategic smarts, technical expertise, and artistic magic to create marketing campaigns that not only capture attention but also deliver tangible results like increased traffic, clicks, and sales. The Digital Ring focuses on data-driven, performance-oriented marketing strategies that align with their clients' financial goals, ensuring that marketing efforts are ROI-driven and contribute positively to the client's bottom line.

Digital Marketing • Paid Digital Advertising • Website Development • Social Media • Creative

11 - 50 employees

Founded 2015

📋 Description

• The Digital Ring isn’t your average marketing agency. • We’re an award-winning crew of business-minded strategists, creatives, and developers. • When we partner with a client, we become a seamless extension of their team. • Get to know their company and their customer via an in-depth Discovery phase before creating and executing a carefully considered strategy to deliver a beautiful website or tailored marketing plan designed to help them reach their business goals. • Paid Media Specialists at The Digital Ring are instrumental in developing, executing, and managing campaigns based on client goals, opportunities, competitors, and budget. • Focusing on paid search and paid social platforms, these specialists are tasked with creating a holistic, full-funnel strategy for their accounts, pinpointing the channels, tactics, and technology needed to drive our clients’ organizations forward. • In addition to campaign strategy and setup, our Paid Media Specialists also manage reporting, analyzing data and conducting ongoing optimizations as needed.

🎯 Requirements

• Completed a degree in Business, Marketing, Communications, Development, or a similar field of learning — or commensurate experience. • Proven success with paid search and social campaigns, specifically Google and Facebook ads. • Deep understanding of the various paid digital advertising platforms in paid search, display, social, and video. • Extensive experience and understanding of Google Tag Manager and Google Analytics — specifically the setup, implementation and testing of conversion actions, sales, and transactional data. • Experience with data visualization platforms (Google Data Studio, Tableau, etc.) is preferred. • Working knowledge of search engine optimization principles, email marketing, and customer relationship management platforms. • Strong business knowledge of B2B and B2C sales processes, revenue/acquisition models, and media mix planning. • Excellent organizational skills with an unmatched attention to detail: both qualities serve you well in juggling competing, high-stakes priorities. • Exceptional communication skills, both in written and verbal form — this includes the ability to present your ideas concisely and persuasively to clients and internal team members. • Data reporting and analytical skills: the ability to identify, interpret, and use marketing analytics to develop creative strategies. • Must be resilient and positive — even in difficult situations (attitude is everything here at TDR). • Must be able to respond positively to and learn from constructive feedback.

🏖️ Benefits

• Equal Opportunity Employer: The Digital Ring is proud to be an equal opportunity employer. • We consider candidates regardless of age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and any other consideration covered by federal, state and local laws.