The Marketing Practice is a leading, global B2B marketing agency. Fueled by insights and inspired by creativity, the agency emphasizes the power of digital experiences in driving growth for B2B brands. By combining the best B2B specialists in integrated teams, they aim to transform demand generation and make marketing a robust engine for growth. Their services include brand demand generation, Account Based Marketing (ABM), media channel marketing, and leveraging data-driven insights through platforms like Argus. Their focus is on creating meaningful marketing strategies that lead to significant business results.
Lead generation and nurturing • Marketing strategy • B2B marketing • Demand generation • Inbound marketing
501 - 1000 employees
🤝 B2B
March 19
🏄 California – Remote
⛰️ Colorado – Remote
+5 more states
💵 $75k - $90k / year
⏰ Full Time
🟠 Senior
📈 Performance Marketing
The Marketing Practice is a leading, global B2B marketing agency. Fueled by insights and inspired by creativity, the agency emphasizes the power of digital experiences in driving growth for B2B brands. By combining the best B2B specialists in integrated teams, they aim to transform demand generation and make marketing a robust engine for growth. Their services include brand demand generation, Account Based Marketing (ABM), media channel marketing, and leveraging data-driven insights through platforms like Argus. Their focus is on creating meaningful marketing strategies that lead to significant business results.
Lead generation and nurturing • Marketing strategy • B2B marketing • Demand generation • Inbound marketing
501 - 1000 employees
🤝 B2B
• Welcome to The Marketing Practice. We're not just an agency; we're the trendsetters in the integrated era of B2B, armed with a global team of 300+ B2B specialists ready to unlock your potential. Our clients include the biggest names in the tech universe. • We thrive on identifying, recruiting, and nurturing talents and you're next on our list! We trust you to manage your own time, we help you amplify your skills and create a career that not only defines success but reflects the genuine joy of mastering your craft. • We’re looking for a smart, energetic, and innovative full-time, Senior Paid Social Manager to develop, execute and optimize social media programs and seek out the latest innovations and opportunities in social media to create action. • The ideal candidate should be well-versed in LinkedIn Ads management and have a strong passion and knowledge of B2B marketing and lead generation. • Campaign Management & Execution: Strategic oversight, setup, creation, and execution of B2B paid social media campaigns with a heavy focus on LinkedIn and secondary knowledge on Meta and Twitter (X). • Manage campaign budgets effectively to ensure the commercial success of campaigns. • Strong understanding of B2B lead generation as it relates to Paid Social, working to drive and create campaigns with a full user journey from Awareness to Conversions.
• 6 - 8 years of experience in digital marketing. • 4 - 5 years of recent experience in B2B paid Social. • Strong understanding of social advertising platforms and tools. • A strong understanding of LinkedIn is a must, and a working knowledge of additional social platforms is a bonus. • Experience with complex audience targeting & segmentation, as well as, strategic retargeting implementation and lead generation strategies. • Ability to manage against aggressive timelines with flexibility to rapidly shift priorities. • Knowledge of other digital channels is a bonus but not essential (e.g. Search, Programmatic, or Organic tactics).
• Medical, dental, and vision insurance: Health is a priority worth investing in. We empower every employee to take charge of their health by providing comprehensive medical, dental, and vision insurance so they can perform at their best ability. • Pre-tax flexible spending account (FSA) – healthcare, dependent care, and transit available: We are committed to saving you money as we provide high-quality healthcare that is as flexible and diverse as our team. • 4% 401(k) contribution with no vesting period: We are invested in our employee’s careers. Each individual has the opportunity to build a future for themselves through a 401k, and we see that as a success for the company as well. • Plentiful paid time off: Each employee has the freedom to choose how long they want to be away from work. We recommend at least 20 days of PTO, so employees can fully rest and avoid burnout. • Sick leave (15 days annually): Illnesses are taken seriously at The Marketing Practice. We provide 15 days of sick leave so employees can take their time to make a full recovery before returning to work. • Holiday shutdown (December 26th - 29th): As the whole company shuts down for a few days, you can celebrate the holidays with loved ones. • Parental leave: Primary caregiver: 12 weeks full pay and then 12 weeks 50% pay; Secondary caregiver: 12 weeks full pay. • Access to Unmind: Our well-being platform, including access to therapists and coaches. • Employer-funded life, AD&D & disability insurance: The Marketing Practice offers all employees life and AD&D insurance and makes sure you and your loved ones are protected in times of need. • Company getaways: Whether it is a local office holiday party or a full-blown international trip, we believe in bonding through quality time spent together as a team.
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