Marketing Strategist

March 6

🦌 Connecticut – Remote

Although this job is listed in Connecticut, this company may be open to hiring remote in other states.

🍂 Massachusetts – Remote

Although this job is listed in Massachusetts, this company may be open to hiring remote in other states.

💵 $75k - $95k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Primacy

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Primacy is a company that requires JavaScript to verify users are not robots as part of its online presence or platform. It is likely focused on providing internet-based services or products that require such verification processes.

Creative • Strategy • Digital Marketing • Analytics • Agency

51 - 200 employees

☁️ SaaS

📋 Description

• Seeking a dynamic and results-driven Marketing Strategist to lead demand generation efforts. • Focuses on accelerating ZenSource’s pipeline of qualified leads through effective strategies. • Build and evolve a high-performing marketing function that delivers measurable growth. • Manage and optimize website, social media, and marketing channels, including email campaigns. • Plan and execute trade show strategies to maximize exposure and ROI. • Identify and pursue new business opportunities through market research, networking, and lead generation. • Develop and maintain strong relationships with clients, partners, and stakeholders to drive sales growth. • Create and implement strategic sales plans to achieve company targets and expand market presence. • Lead media buying efforts for maximum campaign impact. • Conduct market analysis and competitive research to identify growth opportunities.

🎯 Requirements

• 3–7 years of B2B SaaS marketing experience, ideally with cloud-based and open-source technologies. • Familiarity with AWS cloud and Drupal; Acquia or Pantheon experience. • Proven track record of business development or sales success for a product. • Proven track record of designing and implementing lead-generation strategies. • Expertise in digital marketing, demand generation, and sales funnel optimization. • Strong analytical skills for evaluating market trends and campaign performance, including CRM and data dashboards. • Collaborative mindset with cross-departmental teamwork experience.

🏖️ Benefits

• The best co-workers you’ll ever find • Unlimited PTO • Medical, Dental, Vision • 401k plus match • Annual performance bonus eligibility • Ongoing training opportunities • Planned outings and team events (remote workers included!)