Associate Product Marketing Manager

5 hours ago

🇺🇸 United States – Remote

☕ Washington – Remote

Although this job is listed in Washington, this company may be open to hiring remote in other states.

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎁 Product Marketing

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Momentus Technologies

WebsiteLinkedInAll Job Openings

Event management software • Event scheduling software • CRM purpose-built for the events industry • Event booking software • ERP software

201 - 500 employees

Founded 1985

☁️ SaaS

🏢 Enterprise

Description

• The Associate Product Marketing Manager will drive go-to-market strategies, product positioning and messaging to ensure the success of Momentus venue and event management platforms. • You’ll be at the intersection of product, sales, and marketing, playing a pivotal role in driving customer acquisition, upsell campaigns and retention. • Collaborate with teammates to conduct market research, segment the market and understand customer pain points, goals, challenges, buyer personas, industry trends, and competitive landscape and develop Ideal Customer Profiles (ICPs). • Identify opportunities to differentiate our software and meet customer pain points. • Develop clear, compelling product positioning and articulate our value proposition to target personas – event managers, operations, sales and finance teams at world-class venues. • Collaborate with the marketing team to produce infographics, videos, customer success stories, webinars, blog posts and sales enablement tools. • Develop engaging website content that improves lead generation. • Lead product launches, ensuring cross-functional alignment across product, sales, solution engineering, services, RevOps and marketing teams. • Define and execute go-to-market plans for new features and product updates. • Create compelling campaigns to prospects and customers that drive adoption and engagement. • Provide the sales team with resources to effectively communicate product value – pitch decks, sell sheets, infographics, videos and battlecards. • Train sales teams on product positioning and differentiation strategies. • Track and analyze key metrics to measure the success of marketing initiatives. Use data insights to iterate on strategies and inform future campaigns.

Requirements

• 5+ years of product marketing experience in B2B SaaS. • Excellent written and storytelling skills. We serve the live entertainment industry and want to engage our audience with compelling stories! • Proven experience with go-to-market strategies and product launches. • Strong understanding of customer segmentation and buyer personas. • Proficiency in HubSpot and analytics platforms. • Ability to thrive in a very fast-paced, collaborative environment. • Experience working in the event management or venue operations industry is a plus. • Passion for live events.

Benefits

• Exceptional 401k Match: We've got your financial future covered. Enjoy an 80% match of the first 10% deferral up to 8K. • Unlimited Time Off: Rest and recharge on your terms. While there's no limit, we recommend a minimum of 15 days off because your well-being matters. • Paid Parental Leave: Celebrate life's milestones and bond with your new bundles of joy. We're there for you during those precious moments. • No Dress Code: Smart, independent people like you choose what they wear. • Flexible Career: We believe in work that works for you. Get the job done where and when you work best. It's about winning at life by loving your job. • Two tickets valued up to $500 to attend events hosted by our valued customers, fostering strong relationships and industry connections. • CEO Impact Award: Recognizing our employees' dedication to our values with a custom pair of shoes as a token of appreciation for their commitment. • Professional Development: Unlock unlimited training opportunities through LinkedIn Learning to sharpen your skills and advance your career. • Love Your Job, Win at Life: When you love what you do, every day feels like a victory.