Senior Product Marketing Manager - Treatment Planning Solutions

October 30

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Description

• Responsible for creating and managing global commercial product marketing strategies for Digital Oncology portfolio • Represent the digital oncology product line at trade shows, KOL visits, scientific meetings, and industry working groups • Identify market needs and opportunities via customer research, competitive analyses, and industry expertise • Collaborate with Product Management on treatment planning product roadmap • Lead development and execution of product launches • Develop and communicate product insights, positioning, and value proposition • Work with education and professional services teams to ensure effective adoption of solutions • Generate marketing materials and sales training content • Work with Sales to analyze sales trends and develop customer segmentation strategies • Complete all necessary country readiness activities • Create documentation, templates and supporting material as required • Manage time accordingly so projects/tasks are run on time

Requirements

• Bachelor’s Degree (or equivalent experience) • Career experience in the field of Radiation Oncology, Treatment Planning/ Dosimetry is a must • Experience with treatment planning solutions (Eclipse and/ or other vendors) • Understanding of radiation therapy customers, their requirements & clinical workflow • Experience working in commercialization, product launches and pricing strategies (desirable) • Skilled in PowerPoint presentations and creating marketing documentation • Understanding of digital applications/ cloud applications and the SaaS business model (desirable) • Results driven with a passion to learn more • Extremely organized and able to work well in a fast-paced, collaborative environment • A team player with creative ideas around marketing with a business mind. • Excellent communication, presentation and writing skills • Experience in the healthcare, healthcare IT or software industry with implementing scalable enterprise solutions (desirable) • Proficient in utilizing business tools such as: Microsoft Word, Excel, and PowerPoint • Experience in Salesforce CRM and/ or CPQ tools (desirable) • Fluent in English. Other languages would be desirable • Travel 25 - 50%

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