Marketing Operations Strategist

22 hours ago

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Logo of WRS Health

WRS Health

Practice Management solutions • Web based ambulatory EHR solutions • ONC-ATCB certified • Specialty based EHR • CCHIT certified

201 - 500 employees

Description

•The Marketing Operations Strategist will be responsible for developing and executing strategic marketing plans to drive brand awareness, customer acquisition, and revenue growth. •You will also play a key role in structuring repeatable and measurable marketing efforts that align with our company goals. •This role requires a results-driven, creative, and collaborative leader with a strong background in B2B SaaS marketing, focusing on managing projects, documenting processes, analyzing campaign performance, and optimizing our website to enhance user experience, conversion rates and lead generation.

Requirements

•Bachelor’s degree in Marketing, Business Management, or a related field. •Technical experience with marketing automation platforms, specifically Hubspot •At least 5 years of experience in marketing roles, marketing operations and project management •Has strong foundation and proficient in marketing automation technologies •High level of expertise on the HubSpot platform (sales, service, marketing, CMS) •Experience working with Marketing, Sales, and Customer Service teams •Experience as Hubspot Trainer or Customer Support is highly preferred •Preferably Hubspot Certified in Marketing, Sales, and others •Advanced database management and data visualization skills •Strong analytical skills and able to understand data on a statistical perspective translating it into actionable insights •Solid understanding of customer journey mapping and business processes •Goal-oriented with exceptional problem-solving and reasoning skills •Excellent project management skills with the ability to lead multiple projects simultaneously. •Strong communication skills and knows how to ask the right question and put that into system

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