Personal Auto Channel Marketer

4 days ago

❄️ Minnesota – Remote

Although this job is listed in Minnesota, this company may be open to hiring remote in other states.

💵 $137.4k - $168k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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3M

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3M is a global innovation company that operates in a multitude of sectors, offering a diverse range of products such as abrasives, adhesives, advanced materials, automotive parts, dental products, electrical components, medical supplies, personal protective equipment, and much more. Known for its commitment to science and innovation, 3M is constantly working on developing solutions that address global challenges, including sustainability efforts aimed at achieving carbon neutrality and reducing water usage. With a focus on solving both big and small problems, 3M leverages its vast portfolio of over 100,000 patents to deliver practical solutions across various industries, from healthcare and electronics to transportation and safety.

Innovation • Collaboration • Global, Diverse Career Opportunities

10,000+ employees

Founded 1902

📋 Description

• Collaborate with Innovative 3Mers Around the World • Developing the channel marketing business strategy and tactics for Personal Auto Channel Partners within the CBTPP GAPA business • Creating and managing channel activation calendar that includes conversion campaigns, promotions, paid ads, social engagement and incentive programs • Measurement and tracking of results • Budget management • Manage prioritization and creation of new channel assets (sales enablement tools, flyers, toolkits, banners, etc.) • Develop plug and play or custom promotions to optimize Market Development Funds and measure ROI • Identify share gain opportunities within channel and create national conversion programs • Lead channel trade show and event strategy for prioritized accounts with support of CKAMs and Live Activation team • New product channel launch effectiveness: facilitating on time and in full launch packages to distribution, to include customized messaging and tools where needed • Obtain relevant channel and industry insights to stay on trend and optimize growth programs • Drive consistent brand awareness to maintain and gain share • Identify opportunities for eCommerce acceleration through data syndication platforms, digital programs offered by channel partners, etc. • Collaboration with Portfolio, Activation and Integrated Marketing functions • Collaboration with Sales District Owner and BSO Leaders • Collaboration with USAC Channel Sales Leader and relevant Key Account teams • Ensure Personal Auto Channel Partners remain compliant with brand standards

🎯 Requirements

• Bachelor’s degree or higher (completed and verified prior to start) • Five (5) years of experience in marketing or sales experience in a private, public, government and military environment • Bachelor’s degree or higher from an accredited institution with an emphasis in Marketing, Business Administration, or Communications • 5 years of experience in sales management or key accounts • Experience working within a distributor channel model • Integrated marketing/communications experience • Business experience in a regulated market • Digital marketing experience • Promotional and campaign development experience • Strong analytical skills

🏖️ Benefits

• Medical • Dental & Vision • Health Savings Accounts • Health Care & Dependent Care Flexible Spending Accounts • Disability Benefits • Life Insurance • Voluntary Benefits • Paid Absences • Retirement Benefits