Airship
Mobile Apps • App Experience • Customer Experience • Customer Journeys • App Activation
201 - 500
💰 $25M Series F on 2018-06
Senior Product Marketing Manager
Yesterday
🇺🇸 United States – Remote
💵 $120k - $150k / year
⏰ Full Time
🟠 Senior
🎁 Product Marketing
🗽 H1B Visa Sponsor
Airship
Mobile Apps • App Experience • Customer Experience • Customer Journeys • App Activation
201 - 500
💰 $25M Series F on 2018-06
Description
• Shape and execute product and feature launches, working at the intersection of product, marketing, and sales. • Develop and execute GTM strategies, including use cases, value propositions, messaging, and campaign plans. • Define market segments, verticals, and target audiences while owning one or more verticals. • Create customized pitch decks, case studies, and product briefs to empower the sales team. • Collect, analyze, and share actionable competitive insights to inform product positioning and sales strategies. • Design and run programs to drive product adoption, customer engagement, and advocacy.
Requirements
• 6+ years of product marketing or related experience in high-velocity B2B SaaS, Martech, or similar fields. • Experience working with Fortune 500 or enterprise-level customers is a strong plus. • Proven ability to manage multiple product launches and deliverables simultaneously. • Exceptional communication, presentation, and stakeholder management skills. • Strong analytical mindset with experience in market research, GTM strategy, and competitive analysis. • Experience with customer journey mapping, market segmentation, and creating effective sales enablement assets.
Benefits
• Extensive suite of benefits offerings as part of Total Rewards approach to compensation.
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