Senior Product Marketing Manager

2 days ago

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Zendesk

WebsiteLinkedInAll Job Openings

Help Desks • Customer Support • SaaS • Customer Community • Customer Service

5001 - 10000

💰 Grant on 2019-09

Description

• Develop and maintain a deep understanding of the employee service market, particularly HR Service Management (HRSM) and IT Service Management (ITSM), including buyer personas, industry trends, and competitive landscape. • Craft compelling product narratives and solution messaging that communicate core use cases and the value of our employee service solution. • Lead cross-functional sales, marketing, and customer initiatives. • Collaborate with Product, Marketing, and Sales teams to develop and execute GTM strategies, including assets for campaigns, press releases, analyst briefings, and more. • Enable GTM teams and develop materials to support customer-facing interactions, such as sales pitch decks, one-pagers, case studies, demos, and more. • Support deals and customer engagements as a subject matter expert. • Evangelize Zendesk for Employee Service through public speaking engagements and analyst briefings.

Requirements

• 5-7+ years of product marketing experience in software and technology. • Experience with HR or IT tech preferred. • Exceptional storytelling ability with a talent for articulating complex ideas simply and effectively. • Superior analytical and problem-solving skills with keen attention to detail and pattern recognition. • Executive presence with the ability to engage and collaborate effectively with senior leadership. • Strong project management skills with excellent execution, follow-through, and attention to detail. • Comfortable operating independently in a startup-like environment to build and execute new programs and initiatives and deliver on tight deadlines. • Customer-first mentality with a passion for understanding and addressing customer needs. • Bachelor's degree in Marketing, Business Administration, or a related field