Senior Manager, Data Analysis and Strategy

March 19

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Amsive

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Amsive is a data-led performance marketing agency committed to enhancing ROI through innovative customer acquisition, engagement, and communications solutions. As a full-service marketing partner, Amsive offers a comprehensive suite of strategic marketing services, including direct mail, digital media, SEO, social media, creative content, data intelligence, and advanced analytics. Utilizing their proprietary Audience Science™ platform, Amsive specializes in identifying and connecting with the best customers for their clients, ensuring optimized marketing spend and measurable growth results. With expertise in crafting data-driven, audience-first strategies, they help brands navigate the complex marketing landscape and achieve exceptional results.

Data Solutions • Creative • Direct Mail • Search • SEO

501 - 1000 employees

📋 Description

• Conduct deep dives into analytics platforms and other types of databases to identify trends and actionable insights. • Work with clients and Amsive team to turn trends and insights into actionable changes to the client's advertising, promotions, messaging, product mix, and website flow. • Ensure Amsive's reporting elevates data and insights that will allow the client to make intelligent business decisions. • Ensure regular data pulls and analyses are automated as much as possible. • Conduct regular audits to ensure sales data align across various platforms. • Identify tests that can drive growth. • Develop the plans for tests, assist with implementation, and report findings. • Be the face of Amsive to the client on analytical topics, interacting with them in various settings.

🎯 Requirements

• 5+ years of experience working in analytics and expertise on reporting platforms (GA4, Adobe Analytics, PowerBI, Rockerbox, etc) • Strong knowledge of how advertising platforms’ tracking pixels work • Ability to travel 1-2 times per quarter • Excellent expertise with PowerBI, including DAX and Power Query, as well as Python • Superior ability to communicate complex data in a simple, actionable way • Comfortable presenting findings to C-Suite clients and joining in-depth discussions • Ability to create data visualizations to communicate complex data in the most effective way • Ability to overcome any obstacles you may encounter, including client contacts being slow to respond, team mates not knowing where to find specific pieces of data, etc. • Ability to break down and understand complex business problems, define a solution, and implement it. • An ability to find insights that will move the needle • Deep understanding of and proficiency with statistical concepts.