Senior Content Associate, Brand

October 13

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Billy Goat Group

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Description

• GOAT is looking for a highly organized, passionate, and creative strategic thinker for our Senior Content Associate role. • This individual will play a pivotal role in supporting our social media and influencer marketing efforts, with a strong focus on growing our Instagram, TikTok and Twitter channels. • You will be responsible for crafting and executing dynamic content campaigns that leverage competitive insights and anticipate platform trends, all while promoting a community-centric approach. • We are looking for a creative innovator who can enhance our brand awareness and affinity through compelling social ideas. • The ideal candidate is well-versed in the contemporary social and influencer marketing landscape, self-motivated, and adept at meeting deadlines. • They will engage in all aspects of content creation, from brainstorming social video concepts and coordinating content capture through our talent network, to swiftly editing short-form videos and writing copy, as well as collaborating with our design and copy teams to test social assets.

Requirements

• 3-5 years of experience in social media management, content creation, or a related field. • Strong understanding of social media analytics and reporting tools. • Excellent written and verbal communication skills. • Ability to collaborate effectively in a fast-paced environment while managing multiple time-sensitive projects. • Experience in creating visually compelling decks to communicate social strategy concepts to the team. • A positive attitude and adaptability in refining ideas based on feedback, budget, and timelines. • Proficiency in social media listening and analytics tools (e.g., Dash Hudson, Tribe Dynamics). • Experience in community management. • Skills in articulating and presenting ideas to the broader team and senior management. • Strong analytical abilities for measuring success and tracking KPIs. • Qualitative research skills, with the capability to interpret social insights and translate them into actionable strategies.

Benefits

• 401K • paid time off • dental • medical • vision • disability • life insurance options