Senior Customer Marketing Manager

6 days ago

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Description

β€’ Lead and build customer marketing function β€’ Drive programs that inspire customer referrals and testimonials β€’ Create strategy for customer engagement initiatives β€’ Design post-sale campaigns promoting upsell offers β€’ Build relationships to develop customer-focused content β€’ Analyze customer data to tailor marketing strategies β€’ Track customer marketing KPIs to measure impact β€’ Collaborate with teams for aligned customer communications β€’ Implement customer marketing technology solutions

Requirements

β€’ Bachelor’s degree in Marketing, Communications, Business, or a related field. β€’ Minimum of 5 years of experience in marketing, with a focus on customer marketing, customer engagement, or advocacy. β€’ Familiarity with marketing platforms like HubSpot and Salesforce, as well as customer engagement tools. β€’ Proven experience in building customer marketing programs from scratch. β€’ Expertise in building and managing customer communities and activating brand ambassadors/evangelists. β€’ Strong understanding of behavioral health or healthcare software is a plus. β€’ Self-sufficient, detail-oriented, and results-driven with a strategic mindset. β€’ Skilled in managing multiple projects and stakeholders β€’ Excellent communication and interpersonal skills, with a passion for building lasting customer relationships.

Benefits

β€’ Wide and generous health benefits β€’ Significant equity and 401(k) plans matched to 4% β€’ Mental health days off you can take any given moment simply because you need them.

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