US Commercial Marketing Director

4 days ago

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Fortive

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Fortive is a global industrial technology company that specializes in delivering advanced healthcare solutions, intelligent operating solutions, and precision technologies. With a team of 18,000 employees, Fortive works on solving tough technical challenges, empowering safer, smarter, and more efficient industrial operations. The company emphasizes sustainability, integrity, and continuous improvement, striving for a future that's stronger, safer, and smarter. Fortive has been recognized as one of America's Most Responsible Companies, demonstrating its commitment to positive social and environmental impact.

Professional Instrumentation • Industrial Technologies • Healthcare Solutions • Precision Technologies • Software-Enabled Workflow Solutions

10,000+ employees

Founded 2016

🏢 Enterprise

⚕️ Healthcare Insurance

💰 Post-IPO Equity on 2020-03

📋 Description

• Lead the US Commercial Marketing team at ASP • Develop and implement marketing strategies • Manage integrated marketing campaigns • Conduct market research and analysis • Oversee and track marketing budget • Collaborate with cross-functional teams • Ensure brand consistency across channels and materials • Manage vendor relationships • Organize promotional events, product launches, and trade shows • Oversee digital marketing strategies, including SEO and social media

🎯 Requirements

• Bachelor’s degree in Marketing, Communication, or a related field, or equivalent experience • 6+ years of experience in marketing and content creation • Experience in managing of a team is desirable • Experience working across the organization managing projects and keeping people accountable to deadlines • Proficient in Microsoft Office, Adobe Suite, G Suite, and social media management software • Experience using Marketing Automation tools • Experience with Client Management Relationship (CRM) Software, e.g. SalesForce • Experience in B2B and B2C channels, with proven ability to execute marketing programs • Experience in content marketing, strategizing and developing creative content with a keen eye for detail • Comfortable using collaboration and project management tools • Leads with a digital-first mindset, while possessing the traditional marketing skillsets for balancing diverse audiences • Strong communication: able to take technical and clinical details of software and translate it to the benefits for the user • Metric-driven and analytical: ability to prioritize, drive and complete projects using both data and company needs. • Ability to develop and nurture customer relationships through diverse and creative ideas

🏖️ Benefits

• Equal opportunity employer • Reasonable accommodations for applicants with disabilities • Dynamic and inclusive culture • Limitless learning and growth