Account Manager

January 30

Apply Now

Receive Emails with Similar Jobs

Goodway Group

WebsiteLinkedInAll Job Openings

Goodway Group is a digital marketing agency that focuses on integrating data, technology, and creativity to craft stories and build long-lasting relationships. They offer a comprehensive suite of services from martech consultancy and performance creative to deep consumer insights and media analytics. Goodway Group serves as a partner for modern marketers in both B2B and B2C sectors, providing tailored marketing solutions that emphasize outcome engineering, strategic planning, and data-driven insights. Additionally, they support retail media networks by integrating essential components to optimize both onsite and offsite media buying. Through their innovative approach and strong commitment to client satisfaction, Goodway Group transforms client visions into measurable growth and value.

Digital Advertising • Online Advertising • Programmatic Media • Real Time Bidding • Social Media Advertising

201 - 500 employees

Founded 1933

📱 Media

📋 Description

• This is a fully remote role and can be located anywhere in the United States. • This role is a part of the self-service department at Goodway Group where you will train and advise clients on how to use The Trade Desk as a certified service partner and guide them on their journey to in-housing their programmatic media. Reporting to the Team Leads you will serve as the day to day lead on managing the partner program client relationships for 15-25 agency and brand primarily self-service clients. You are responsible for building trusted relationships and in turn retaining and growing your portfolio. • Maintain a high level of client retention 90%+ and customer satisfaction • Drive measurable growth within partners measured in brands, channels, programmatic share and key feature adoption • Communicate Intentionally - Both internally & externally to make sure you’re effectively teaching clients and relaying internal information so our clients learn what they need to be successful & we are operating well as a team • Jumping in to support teammates, bring new ideas, and trainings to keep making our team and clients get the most out of their self-service contract • Given the scale of clients servicing it is important to ruthlessly prioritize internal & external needs to make sure we continue to grow our clients and our business. This includes quarterbacking across functions such as trading, and ad ops to make sure we’re bringing them in where they can add the most value. • Consistent growth in expertise in programmatic, trade desk, digital & activation best practices • Constantly learn, test and experiment so can bring new services, training & support to help our clients level up, consolidate and grow • Strong client responsiveness & retention of the clients we should & want to keep (I.E 95%+ retention in first year) • Help drive programmatic consolidation amongst our clients (across platforms & channels) • Help elevate the entire self-service internal team by bringing new best practices, ideas, and being a great teammate • Bring innovative training, and best practices to our clients so they become self-sufficient

🎯 Requirements

• Minimum of 3-5 years of working knowledge of technology platforms (Ideally DSPs, The Trade Desk) • Successfully manage and grow a roster of key agency and client direct self-serve accounts while maintaining the highest level of client satisfaction, while executing and leading key partner program initiatives • Stay up to date to industry & technology updates primarily with The Trade Desk to not only learn, but teach clients to be an expert on the platform and the industry. Ability to zoomout and understand clients business, but also role up the sleeves and guide them through campaign setup and success. • Develop collaborative relationships cross functionally including working closely with the trading team to rapidly onboard new clients, grow key accounts and grow and prepare the partner program from “walk” to “run” stage. As the partner program offering gets exposed to more stakeholders there will be additional need to collaborate and partner with the business unit lead and field sales team in positioning & support in bringing on net new business • Consistently develop and demonstrate a high level of knowledge of the industry and successful strategies to best support your portfolio. • Very detail oriented individual able to prioritize time across a diverse portfolio of accounts and move multiple projects forward (mixture of agency and brand, across vertical • As a startup its an important for the individual challenges, but provide solutions and drive innovation for The Partner Program • You possess strong business acumen, as well as solid written and verbal communication skills, project management skills with a strong attention to detail. • You have a strong understanding of marketing fundamentals & strategy that can be applied across verticals spanning branding and direct response • You have had roles where you have had to manage change well, are a motivated self-starter with a team-player mentality and can travel up to 20% (including 2 required all company trips per year)