Director, Product Marketing

January 24

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iCert Global

iCert Global is a professional certification training provider that offers a wide array of courses across various domains, including project management, business analysis, IT service management, agile and scrum strategies, quality management, cloud technology, and cybersecurity. The company provides instructor-led online classes, e-learning options, and corporate training programs designed to empower individuals and enterprises. Through globally recognized certification courses, iCert Global aims to help learners advance their careers and stay competitive in a fast-evolving job market.

ITIL • PMP • Scrum & Agile • CMMI • Six Sigma

📋 Description

• Join Our Team as a Product Marketing Director for Public Sector! • Drive innovation across the public sector industry as an Industry and Product Marketing Director. • Be at the forefront of our cutting-edge Icertis product portfolio. • Lead product marketing efforts across the Public Sector industry. • Develop messaging and content connecting Sales, Marketing, Product, and Customer teams. • Responsible for Icertis Compete program, keeping track of competitors. • Influence cross-functional teams and drive key product marketing initiatives. • Craft compelling narratives that resonate with public sector verticals. • Create impactful positioning and messaging using Product Marketing expertise. • Play a pivotal role in company’s growth with transformative cloud/SaaS platforms.

🎯 Requirements

• Extensive Product Marketing Experience: 10+ years of proven success in product marketing within the SaaS industry, with a strong focus on driving results. • Industry Expertise: Prior work across public sector industries, with a focus on Federal Agencies and Government Contracting, tailoring messaging and content to different audiences, enabling you to craft relevant and impactful strategies. • Content Development Pro: Hands-on experience creating a wide range of content, including blogs, product demos, sales presentations, and more, designed for both external and internal audiences. • Team Player: Highly collaborative and team-oriented, with a talent for building strong relationships across all levels and departments. • Successful Product Launches: A track record of launching products and features, and executing effective go-to-market plans for Enterprise customers. • Proactive and Adaptable: Self-motivated and comfortable working independently, thriving in fast-paced, dynamic environments, whether in-person or remote. • Detail-Oriented and Results-Driven: Adept at both strategic planning and hands-on execution, ensuring every detail contributes to success. • Skilled Storyteller: Ability to craft compelling messages tailored to different personas and audiences, driving engagement and interest. • Quick Learner: Ability to quickly grasp new processes and methodologies, adapting to changing needs with ease. • Cross-Functional Experience: Strong experience working in cross-functional roles, seamlessly collaborating across departments. • B2B Marketing and Sales Enablement: Expertise in B2B marketing and sales enablement, ensuring alignment with business objectives. • Exceptional Communication Skills: Excellent command of English, both written and verbal, with the ability to convey ideas clearly and effectively.

🏖️ Benefits

• Robust medical (physical & mental vision and dental benefits) • Employee assistance program (EAP) • Equity (RSUs) and shared ownership in the company • Generous 401K match • Flexible work environment • Paid maternity and paternity leave • Generous holiday and PTO program • CaaS (coaching as a service) • Annual personal development allowance • 7 Days for Humanity – 7 paid volunteer days annually • Global and regional DEIB steering committees, employee resource groups (ERGs) • Global DEIB training programs and guest speakers throughout the year

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