Global Director - Growth Marketing
6 days ago
Description
• Lead global digital demand generation strategy to drive demand and measurable revenue growth • Create demand for client and revenue management for professional services • Manage and optimize paid acquisition programs • Own and execute demand generation initiatives across digital channels • Drive website optimization through data-driven A/B testing and CRO strategies • Leverage intent data and account-based marketing to develop scalable customer acquisition strategies • Align closely with Sales, RevOps and Regional Marketing for maximum impact
Requirements
• 8+ years of growth B2B marketing experience with expertise in high volume global SaaS businesses. • Expertise operating in hybrid self-serve (PLG) and sales-led motions. • Experience driving international growth across regions and languages. • Proven track record driving growth in new and emerging categories with emphasis on demand creation tactics. • Thrive in a fast-paced environment. • Deep understanding of digital-first demand generation tactics, including SEO, AEO, SEM, account-based marketing, and CRO, with a test-and-learn mindset. • Proficiency in interpreting data to assess channel performance, funnel metrics, and conversion rates, and translating insights into actionable strategies. • Proven track record of building, leading, and mentoring digital teams, fostering a growth-focused culture of continuous improvement. • Excellent communication skills, adept at articulating digital strategies and campaign performance to stakeholders. • Demonstrated success in setting and achieving measurable goals within budget and timelines, with a strong sense of ownership and entrepreneurial drive.
Benefits
• Employee stock options from day one • 401k program with employer matching • 20 days of accrued annual leave/vacation plus 10 wellbeing days to prioritize yourself and your loved ones • Additional paid day off to celebrate your birthday, along with volunteering leave • Health, dental, and vision benefits • Annual education allowance reimbursement to support your professional development • Employee recognition program • Quarterly wellness allowance to invest in your personal wellness • Paid subscriptions to Headspace and LifeWorks EAP & Wellbeing Platform • Flexible working arrangements, supported by WFH reimbursement and technology allowance to ensure your safety while working from home • Personal tax return assistance • Paid parental leave
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