Brand Strategist

4 days ago

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MrBeast

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MrBeast is associated with the Linkpop tool, a mobile-first, customizable link in bio service powered by Shopify, allowing users to turn their social media profiles into monetizable storefronts. It enables creators, influencers, and brands to showcase and sell products directly through their social media bios, integrating seamless Shopify checkout processes. Linkpop provides analytics and customization options to enhance brand presence and sales conversion, supporting additional revenue streams like merchandise sales, dropshipping, and affiliate promotions. This tool is particularly efficient for creators looking to optimize their social media engagement into actionable sales paths, enabling users to track performance and manage links across platforms efficiently.

51 - 200 employees

Founded 2018

🛍️ eCommerce

☁️ SaaS

🤝 B2B

📋 Description

• We’re looking for a Brand Strategist to collaborate with internal teams and brand clients to craft cutting-edge, custom campaigns. • This role ensures that every partnership aligns with MrBeast’s unique storytelling and content ecosystem. • You’ll be the bridge between strategic brand objectives and creative execution, ensuring that every partnership maximizes engagement, impact, and revenue potential. • This role requires a mix of strategic thinking, creative ideation, and sales acumen to develop compelling brand integrations and sponsorship opportunities. • If you have an instinct for what makes content go viral, thrive in fast-paced environments, and love bringing bold ideas to life, read on below!

🎯 Requirements

• 5+ years of experience in brand strategy, creative strategy, or branded content development • Deep understanding of digital media, content marketing, and the creator economy, with a pulse on what drives audience engagement • Strong storytelling and creative problem-solving skills, with a proven ability to translate brand objectives into compelling content integrations • Exceptional communication and presentation abilities, capable of selling through creative ideas to high-level brand clients • Proven ability to work cross-functionally, collaborating with internal creative, sales, and production teams to execute best-in-class brand partnerships • A strategic mindset with a bias for action, thriving in a fast-paced environment where agility and execution are key • Experience working in branded content, digital media, or social-first campaigns, particularly on platforms like YouTube, TikTok, and Instagram • A passion for internet culture, social media, and digital content, with an instinct for what makes partnerships and branded content resonate

🏖️ Benefits

• Competitive Salary • Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance • Company contributions to employee Health Savings Accounts (HSA) • 401k Plan with Safe Harbor company-matching • Flexible vacation policy and paid company holidays • Company-provided technology package • Relocation for those coming in from outside the area including travel and company-provided housing for the first 90 days