Local Marketing Manager

Yesterday

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NetEase Games

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Computer Games • Interactive Media • Pan-entertainment

10,000+ employees

Founded 1997

🎮 Gaming

Description

• Work closely with the Headquarter Publishing Team and other team members on developing and executing high-impact marketing and media campaigns as well as life cycle management, including market analysis, budget management, and reporting. • Offer and discuss local insight with Headquarter team to make the GTM plan. • Align closely with the Global PR team on implementing global media strategies. • Brief and control external agencies and vendors. • Prepare, localize, and distribute Marketing and Paid Media assets. • Confidently demonstrate our games to retail and media partners. • Support Communications and other business functions were needed. • General administrative and organizational tasks.

Requirements

• 5+ years of professional marketing experience in video games or related entertainment field. • A thoughtful approach to all facets of work, with a genuine desire to achieve the best possible results, and above all, continue to learn. • Exceptional planning, communication, and interpersonal abilities. • A detail-oriented and organized approach to both autonomous and team-based workflows. • Great analytical skills. • The ability to remain calm, cool, and collected in high-pressure scenarios, ultimately bringing a positive, solutions-oriented attitude to all interactions. • Confidence in presenting to small and large audiences.