Senior Field Marketing Manager
October 2
Description
• Orium is seeking a dynamic and results-driven B2B Field Marketing Manager to lead the execution of integrated, multi-channel marketing campaigns. • The Senior Field Marketing Manager reports to the Director of Demand Marketing and is responsible for ideating, facilitating, and the successful execution of campaigns that drive demand generation, support Business Development and Sales goals, and solidify our brand positioning as the leading composable commerce consultancy and systems integrator in the Americas. • The successful candidate should have a strong grasp of current marketing tools and strategies, have an experimental mindset, and be able to lead field marketing initiatives from concept to post-event actions, coordinating and collaborating closely with multiple internal and external stakeholders. • Lead-to-Revenue Process: Regularly collaborate with business development and sales teams to manage event goal alignment, lead qualification, follow-up, and optimize the lead funnel. • Performance Reporting: Provide detailed reporting on campaign performance, lead generation, and ROI • Manage Event Budgets: Oversee event budgets, ensuring events are cost-effective and meet ROI targets.
Requirements
• 4-7 years marketing experience, with 3 years minimum of B2B field marketing experience in the B2B professional services industry • Proficient in marketing automation (HubSpot) and sales automation/CRM (Salesforce) reporting and campaign tools • Proven ability to lead, execute, and evolve marketing programs based on performance data and feedback from multiple stakeholders • Excellent communication and organizational skills with attention to detail while focusing on the big-picture, go-to-market strategy • Proven track record and hands-on experience managing and prioritizing initiatives, campaigns, and deliverables simultaneously across multiple channels, with a focus on driving Sales goals
Benefits
• Enjoy a flexible schedule of full-time hours. As a remote-first organization, we care about the work you do, but it’s up to you to choose where and how you do it. • Explore ongoing opportunities for professional development: training, conferences, certifications, and in-house peer mentorship. • Experiment with new techniques, wear multiple hats and learn about new disciplines. • Pursue independent projects, explore new ideas, and challenge yourself in your field with dedicated “Awesome time” (self-directed professional development) annually and quarterly training budgets. • On top of standard medical and dental coverage, we offer benefits like a parental leave top-up plan, an EAP, mental health coverage, virtual healthcare and a minimum vacation policy. • Our Toronto HQ is a modern, ergonomic space complete with hotelling standing/sitting desks available and an open-concept social atmosphere. • Additional perks are available including in-house mindfulness sessions, an employee stock option plan, remote group get-togethers, and more!
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