Director of Outreach - Grassroots Activism

November 3, 2024

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PETA

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PETA is a global non-profit organization focused on animal rights and promoting ethical treatment of animals. People for the Ethical Treatment of Animals advocates against the use of animals for experimentation, food, clothing, and entertainment, and campaigns for animal rights by raising awareness and encouraging veganism. PETA conducts investigations, rescues animals, and promotes humane living practices. They offer resources, products, and educational campaigns to support their mission of ending animal exploitation.

animals • animal rights • farm animals • animal welfare • animal cruelty

201 - 500 employees

Founded 1980

🤝 Non-profit

🌍 Social Impact

🤲 Charity

📋 Description

• To direct and oversee PETA’s public outreach efforts and work with activists to promote animal rights • Develop, manage, and oversee PETA’s public outreach efforts • Develop, manage, and oversee PETA’s work with activists and volunteers • Work closely with and manage and oversee the Action Team and Grassroots Protest Team managers and their staff • Oversee food outreach efforts including possible food and ice cream trucks • Work to increase the frequency and effectiveness of PETA's work with volunteers and activists • Seek out and develop new efforts to work with activists to further push PETA’s campaigns into spotlight and the public consciousness • Strategize ways to increase our effectiveness in recruiting and developing activists and volunteers to support our campaigns • Ensure that PETA builds and strengthens its relationships with activists • Ensure that PETA provides the best guidance for activists who want to help animals • Oversee all communication with activists, review emails, E-News, text, and more • Analyze the effectiveness of PETA's activist efforts and suggest improvements in order to maximize their impact • Represent PETA’s campaigns work to the general public • Perform any other duties assigned by the supervisor

🎯 Requirements

• Minimum of 10 years experience working on outreach or grassroots campaigns • Minimum of 5 years management experience • Extensive knowledge of animal rights issues and PETA campaigns • Demonstrated effective supervisory or leadership skills • Demonstrated ability to think critically and creatively • Ability and willingness to travel • Proven ability to communicate with a variety of people in a professional and personable manner • Demonstrated exceptional written and verbal communication skills • Demonstrated ability to make sound judgments and work independently • Excellent organizational skills and attention to detail • Proven ability to take initiative and follow through • Demonstrated ability to multitask, work with minimal direct oversight, and meet deadlines • Professional appearance and adherence to a healthy vegan lifestyle • Support for PETA's philosophy and the ability to professionally advocate PETA's positions on issues • Must be at least 21 years of age and have a valid U.S. driver's license, a minimum of three years of driving experience, and a satisfactory driving record • Commitment to the objectives of the organization