Employer Brand Specialist

March 30

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Playson

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Playson is a leading supplier of online slot games, providing digital entertainment to various jurisdictions worldwide. They are licensed and regulated in numerous countries, including the UK, Italy, and Sweden. Playson offers a wide range of popular slot games like 'Buffalo Power: Hold and Win' and 'Legend of Cleopatra Megaways™', along with promotional tools designed to increase player engagement. Their commitment to compliance and socially responsible gambling is evident through their certifications and licenses. Additionally, Playson strives to enhance player experiences with innovative promotional tools such as Reel of Fortune and Free Spins, aiming to attract new players and boost retention.

casino games • slot games • slots • mobile games

201 - 500 employees

Founded 2012

🎮 Gaming

📋 Description

• Define & Develop the Employer Brand Strategy • Craft and implement an employer branding framework to attract high-performing tech, commercial and product talent. • Work closely with Talent Acquisition, People & Culture, Event and Marketing teams to align employer brand messaging with company goals. • Leverage tech industry best practices in employer branding, taking inspiration from companies like OpenAI, Spotify, and Netflix. • Drive tech & product storytelling through blogs (ex: Medium, LinkedIn), showcasing Playson's engineering excellence and product vision. • Develop a cultural handbook that highlights our Talent + Freedom + Responsibility ethos. • Launch and oversee an open-source initiative, encouraging tech contributions that enhance Playson's reputation in developer communities. • Plan and execute video interviews, vlogs, and articles with employees to humanize our culture. • Strengthen Playson's employer brand across key tech and product platforms (GitHub, Stack Overflow, AngelList, Crunchbase, Behance, etc.). • Manage and improve employer ratings (Glassdoor, LinkedIn, etc.). • Represent and engage Playson in industry events, hackathons, webinars, and networking gatherings so that we create communities. • Develop a network of brand ambassadors among Playson's employees, coaching them to share their experiences authentically. • Foster relationships with tech/product communities (Dev.pro, HackerRank, Codeforces) to increase visibility and engagement. • Track and measure employer brand success through metrics like applications, referrals, media coverage, and event-driven hiring impact.

🎯 Requirements

• Proven experience in Employer Branding, Talent Marketing, or Communications, preferably in tech-driven industries. • Deep understanding of tech talent motivations and how top-tier companies communicate their employer brand. • Strong storytelling ability, with experience in content creation, employer branding campaigns, and community engagement. • Experience managing LinkedIn, Glassdoor, and other employer review platforms. • Data-driven mindset: ability to measure, track, and report on branding efforts and adjust based on insights. • Familiarity with open-source initiatives, tech blogging, and developer-focused branding is a plus. • Experience within the iGaming industry on building a strong Employer Brand is a great advantage.

🏖️ Benefits

• Competitive salary with quarterly bonuses (30-100% of a monthly salary based on team results). • Remote or hybrid work model in hub locations. • The opportunity to shape Playson's global employer brand and attract top-tier talent. • A high-growth, high-impact role with ownership over the employer brand strategy. • The chance to work with industry leaders and shape how Playson is perceived worldwide.