Director, Marketing

November 4

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Smart Electric Power Alliance

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Carbon Reduction • Regulatory and Business Innovation • Grid Integration • Electrification • Electric Industry Transformation

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Description

• Join us for a fulfilling career that offers remote work flexibility • The Director, Marketing plays a pivotal role in advancing SEPA’s brand awareness, audience development, customer journey evolution and performance of the marketing team • Develop and execute marketing strategies that drive engagement and action with a focus on supporting revenue-generating initiatives • Collaborate with Communications and Market Intelligence teams to ensure alignment in messaging and storytelling

Requirements

• Bachelor’s degree in marketing or equivalent marketing experience • 10+ years of proven increasing responsibility • Marketing leadership experience with strong track record of growing awareness and audiences • Familiarity with AI, content hubs, agile marketing, transmedia storytelling, and the evolving customer journey • Familiarity with Pardot and Salesforce • Association budgeting experience a plus • Strong written, analytical, and oral communication skills • Self-reliant, good problem solver, results oriented • Ability to execute independently and as a member of a team • Staff management experience that includes coaching staff, setting clear expectations, adapting to changing conditions, and correcting performance issues • Familiarity with the energy and electric utility industry preferred

Benefits

• Health, dental, vision, HRA • Short & long-term disability • Life insurance • Mental/physical/ergonomic reimbursements • Cell phone and internet support • Professional development funding • 24 PTO days + 12 holidays + a Winter Holiday Break • Retirement plans + employer contributions