Taroko
Taroko is a remote-first software group that unites global talent to create simple digital products for global markets. With a mission to solve complex problems in an affordable manner, Taroko focuses on product design, software engineering, user acquisition, and business intelligence. The company supports entrepreneurial talent to move from zero to profitable products and makes strategic investments to assist scaling companies. Taroko emphasizes customer acquisition expertise and uses data-driven strategies to optimize growth and marketing funnels. They aim to serve small and medium-sized businesses by offering robust, user-friendly solutions. Taroko's product portfolio includes investments in technology for content creation, compliance solutions, and legal technology innovations.
SEO • Web Development • Design • APP • blockchain
Paid Search Manager
December 10, 2024
Taroko
Taroko is a remote-first software group that unites global talent to create simple digital products for global markets. With a mission to solve complex problems in an affordable manner, Taroko focuses on product design, software engineering, user acquisition, and business intelligence. The company supports entrepreneurial talent to move from zero to profitable products and makes strategic investments to assist scaling companies. Taroko emphasizes customer acquisition expertise and uses data-driven strategies to optimize growth and marketing funnels. They aim to serve small and medium-sized businesses by offering robust, user-friendly solutions. Taroko's product portfolio includes investments in technology for content creation, compliance solutions, and legal technology innovations.
SEO • Web Development • Design • APP • blockchain
📋 Description
• We're seeking a data-driven and tech-savvy Paid Search Manager to join our growing team and own our ads strategy. • You will be leading all search engine PPC campaigns to drive high-quality traffic and conversions that deliver strong ROAS. • Working closely with our CEO, you’ll lead our SEM program, collaborating with SEO experts and Business Analysts. • You have a tenured background working for SaaS products running paid search strategies on subscription based revenue models. • You’re extremely technical and data minded with experience implementing tracking technology and building customized reporting using blended data.
🎯 Requirements
• Must match the 'Target Profile' description above • Must have experience working with multi plan subscription based revenue models in SaaS • 3+ years of experience fully owning and managing paid search campaigns on Google Ads and Bing Ads (must have) • Strong understanding of PPC campaign management, including keyword research, ad copywriting, bid management, and conversion tracking and attribution. • Proficiency in Google Analytics, Google Tag Manager, and other web analytics tools. • Proven experience building comprehensive reporting and analytics, to deliver updates, insights and analyses to the senior leadership team. • Experience with A/B testing tools and methods for SEM optimization. • Google Ads certification (preferred but not required). • Familiarity with SEO and broader digital marketing principles (advantageous but not essential).
🏖️ Benefits
• Full remote working with flexibility to set your own working schedule • Competitive compensation package • Comprehensive healthcare coverage for you and your dependents (provided by a leading carrier) • Retirement planning with company 401(k) • 15 days paid vacation, 5 days paid sick, 11 federal holidays • Full hardware setup including Apple laptop plus the latest peripheral kit • Access to the learning & development program, including sponsorship for certifications & accreditations • Company swag, seasonal gifts, and more…
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