Demand Generation Marketing Manager

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The Access Group - Asia Pacific

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accounting software • payroll software • CRM • electronic document delivery • inventory management

5001 - 10000

Description

• Join the Access Family and see how we make software ideas become a reality! • We’re looking for people who share our passion for making things better every day. • You will lead the US strategy and execute marketing initiatives for Construction ERP division. • Drive leads across multiple channels, including ABM, events, content, and SEO programs. • Accountable for delivering hard metrics and demonstrating the ROI of marketing plans.

Requirements

• A proven growth marketer with experience in a B2B demand generation role within a software company (Construction industry knowledge a real plus). • Able to demonstrate previous deployment of integrated marketing plans across all areas of the marketing mix that deliver against business KPIs. • Digital native with proven experience managing digital marketing funnels, from who to target, how to reach them, and with what message, and working with digital marketing leads to optimize performance. • Solid experience with digital tools like Marketo, and Google Analytics. • Able to roll sleeves up and deliver marketing initiatives, as well as confidently develop marketing plans that deliver growth. • Commercially minded, and able to make recommendations regarding where to invest marketing spend and generate most ROI.

Benefits

• 22 days paid time off • 11 company paid holidays • Medical, dental & vision insurance • 5% 401(k) company match • Short-term and long-term disability insurance • Parental leave for birthing and non-birthing parents • Flexible work environment