Director of Digital Marketing

2 days ago

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Union of Concerned Scientists

WebsiteLinkedInAll Job Openings

Climate • Clean Vehicles • Clean Energy • Science and Democracy • Global Security

201 - 500 employees

Founded 1969

🤝 Non-profit

🌍 Social Impact

🔬 Science

Description

•Director of Digital Marketing. •TERM: Permanent. •Communications Department. •The Union of Concerned Scientists (UCS) is an independent nonprofit that puts rigorous, independent science into action. •For over five decades, we have been working to create and advocate for innovative solutions to some of our planet’s most pressing problems. •UCS is seeking a Director of Digital Marketing to oversee our digital engagement team. •You will work closely with the Director of Membership and Associate Director of Digital Engagement to create a strategic mobilization and advocacy strategy to engage and expand our supporter base. •You will use your exceptional analytic skills to test approaches, monitor progress, and adjust strategies to maximize ROAS and other measures of impact. •During your first 30 days, you will be onboarded through one-on-ones and team meetings. •Between Day 30-60, you will embrace the day-to-day responsibilities of your role. •You will oversee existing digital marketing strategies, take over as a primary gatekeeper for digital content, and oversight of the digital team. •Between Day 60 and 90, you will continue to lead the day-to-day work and begin to assess our current digital marketing strategies.

Requirements

•Provide leadership, strategy, and mentoring for the digital engagement team to advance activist recruitment, brand engagement, and campaign impact. •Drive digital growth strategies to expand and diversify our digital audiences. •Oversee and implement compelling engagement strategy for existing UCS audiences in the organization’s priority campaigns. •Ensure digital marketing technology, tools, and functionality meet organizational needs. •Position requires a proven ability to develop strategic, creative, and data-driven marketing and mobilization efforts to build supporter base and increase engagement. •Exceptional analytic skills are required as is deep experience with constituent relationship management and advocacy technical tools. •Experience managing staff, mentoring, and building effective teams is essential, as are strong project management skills. •Must be able to set priorities, coordinate multiple projects simultaneously with attention to detail, and meet tight deadlines with high quality work. •Must also possess excellent writing and editorial skills. •Knowledge of design fundamentals and content management systems strongly preferred. •Position requires 10+ years of experience in online and offline marketing and mobilization, with a proven track record of growing supporter lists and increasing brand and campaign visibility through digital channels. •Bachelor’s degree or equivalent experience is required.

Benefits

•For those who meet all position requirements, the salary range is $129,001 - $145,130. •UCS offers excellent benefits and a rewarding work environment. •*CA Resident Only, we offer a 12% salary differential. •Information about the organization is available at http://www.ucsusa.org. •Comparable training and/or experience can be substituted for degrees when appropriate. •We’re dedicated to broadening opportunities for individuals from demographic groups that are historically underrepresented in the sciences and in environmental advocacy. •We’re also committed to building an inclusive workplace culture where talented people of widely diverse backgrounds can thrive. •This position is not in the bargaining unit. •For in office roles, UCS employees must be fully vaccinated against COVID-19. •Deadline: Until filled.