Senior Marketing Operations Manager, Marketo

February 11

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Vultr

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Vultr is a cloud infrastructure provider offering a wide range of services including compute instances, storage, managed databases, and GPU clusters. The company focuses on providing high-performance and accessible cloud solutions, leveraging both AMD and NVIDIA technologies to power applications in artificial intelligence, high-performance computing, and general workloads. Vultr offers services that are designed to be simpler and more cost-effective than major competitors like AWS, GCP, and Azure, with global data center locations to support diverse deployment needs.

Cloud computing • IT • Data center

51 - 200 employees

Founded 2014

🤖 Artificial Intelligence

📋 Description

• Our Demand Generation Marketing Team is seeking a Senior Marketing Operations Manager and Marketo expert to play an active role in supporting our demand generation campaigns to achieve our marketing funnel, sales pipeline goals, and customer communication efforts. • Working collaboratively with members of Marketing, Sales, and Business Operations, you will execute cross-channel marketing automation and reporting to support lead generation, pipeline conversation and pipeline coverage, and customer communication. • The ideal candidate is someone who not only craves data—but knows how to make it actionable; who enjoys identifying roadblocks to efficiencies and replacing them with automation; has a driving curiosity to discover what works, why, and an unrelenting desire to improve results and efficiencies. • This position will report to the Senior Director of Demand Generation + Growth Marketing and will be responsible for ensuring processes and programs are being executed with fidelity, lead goals are being met, and the quality of leads being delivered are in line with company KPIs.

🎯 Requirements

• Marketo Certified Expert: Martech expert managing Marketo + CRM integrations, including building and optimizing lead nurture programs. Proficiency in Salesforce, Outreach, RingLead and CMS tools. • Email Marketing Expertise: Advanced knowledge of email marketing, including dynamic content, automation, list management, and compliance with GDPR/SPAM laws. • Multi-Channel Campaign Management: Skilled in managing campaigns across email, webinars, events, direct mail, paid social, and organic social channels. • Direct Marketing & Demand Generation: Familiarity with direct marketing principles, demand generation strategies, and best practices. • Marketing Analytics: Proven ability to analyze marketing KPIs, deliver data-driven insights, and make actionable recommendations. • Advanced Tools Proficiency: Nice to have: Advanced proficiency in Excel and experience with Tableau or SQL for data analysis. • Project Management Skills: Strong project management skills with a track record of cross-team collaboration. • Results-Oriented: Energetic, eager to achieve ambitious growth goals in a dynamic environment.

🏖️ Benefits

• A 100% remote work environment + a company-wide virtual get together • 401(k) plan that matches 100% up to 4% with immediate vesting • Professional Development Reimbursement of $2,500 each year • 11 Holidays + Paid Time Off Accrual + Rollover Plan + take off your birthday! • Commitment matters to Vultr! Increased PTO at 3 year anniversary + 1 month sabbatical at 5 year anniversary + Anniversary Bonus each year • $500 first year remote office setup + $400 each year following for new equipment • Monthly internet reimbursement up to $75 • $50 per month for a gym membership