Senior Manager - Creator Partnerships

November 22, 2024

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WORTHI

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WORTHI is a full-service cultural connections agency that focuses on growing brands and building intellectual property. The company leverages the significant influence, growing purchasing power, and vast size of underestimated audiences to achieve its goals. WORTHI's work involves creating brand messages and campaigns that resonate with diverse audiences, helping brands tap into new markets. The agency operates in several major cities including Los Angeles, New York, Atlanta, and Miami, indicating a wide geographical presence in key cultural hubs.

11 - 50 employees

📱 Media

📋 Description

• Manage and oversee influencer marketing campaigns for our client partners from briefing to execution stage • Leverage internal sourcing tools and network to identify adequate creator/influencer options for client partners • Fully own outreach, negotiation, and creative briefing/management conversations with creators, influencers, and their respective management teams • Partner with internal legal counsel to review contracts and ensure they are reasonable with client’s best interest in mind • Serve as client lead and point of contact for influencer campaigns, displaying excellent communication and organization skills • Partner with Leadership to help build out the vision and strategy of WORTHI’s growing Partnerships division.

🎯 Requirements

• 6+ years of experience in Influencer Marketing and Creator Partnerships • A strong familiarity with the entire creator partnerships process: sourcing, outreach, briefing, contracting, and full project management • A true mix of right and left brain talent -- the ideal candidate is a problem solver at heart, and seeks to solve said problems with insights, curiosity and creativity. • Knowledge of, passion for, and experience actively targeting Black, Latinx/e, AAPI, LGBTQ+, people with disabilities and other historically underestimated audiences. • Deep understanding of social media platforms and up to date on industry + platform trends (Instagram, TikTok, YouTube, X/Twitter, etc.) • Exceptional verbal and written communication, both inside the walls of WORTHI, and for our client partners (strategy decks, new business pitches, client agendas, social copy, etc.) • Proactive, results-oriented, and highly collaborative with excellent time management skills. • Someone who can both navigate ambiguity, and also thrive in it. Every day here is different, and the business is constantly evolving, and we want someone truly energized by that.

🏖️ Benefits

• A supportive, inclusive atmosphere and a team that values your contributions • An attractive and competitive compensation package • A generous and well-rounded benefits program featuring unlimited PTO, comprehensive medical benefits, 401k and much more