Product Marketing Manager

2 days ago

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Catchpoint

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Digital Experience Monitoring • Observability • User Experience Observability • Network Observability • Application Observability

201 - 500

Description

• Own the development and enablement of messaging for Catchpoint Network Experience. • Own the creation and execution of Network Engineering campaigns to rapidly convert users into Catchpoint customers. • Support product launches and help scale adoption. • Collect, analyze, and report data, metrics, KPIs, and user feedback. • Share Network Engineer feedback with Product Management, Engineering, and Executive leadership teams. • Create compelling, unique, and interactive content. • Synthesize market trends, customer needs, and competitive offerings to develop value propositions. • Assist with the development of editorial and content calendar; work with subject matter experts across multiple teams. • Collaborate to deploy strategic and tactical GTM, backed by data and hypothesis. • Drive Network Experience awareness & growth activities.

Requirements

• 5+ years of related product marketing experience, including a focus on Network Engineering, Technical Product Marketing. • Strong understanding and working knowledge of technology marketing. • Knowledge of Network technologies and experience marketing to Network Engineers (must have). • Demonstrated success in positioning industry-leading products and solutions.

Benefits

• Medical, dental, and vision care. • 401(k) plan with company match. • Paid time off. • Employee wellness perks. • Competitive equity package.