Product Marketing Manager

November 19

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Logo of Catchpoint

Catchpoint

Digital Experience Monitoring β€’ Observability β€’ User Experience Observability β€’ Network Observability β€’ Application Observability

Description

β€’ Own the development and enablement of messaging for Catchpoint Network Experience. β€’ Own the creation and execution of Network Engineering campaigns to rapidly convert users into Catchpoint customers. β€’ Support product launches and help scale adoption. β€’ Collect, analyze, and report data, metrics, KPIs, and user feedback. β€’ Share Network Engineer feedback with Product Management, Engineering, and Executive leadership teams. β€’ Create compelling, unique, and interactive content. β€’ Synthesize market trends, customer needs, and competitive offerings to develop value propositions. β€’ Assist with the development of editorial and content calendar; work with subject matter experts across multiple teams. β€’ Collaborate to deploy strategic and tactical GTM, backed by data and hypothesis. β€’ Drive Network Experience awareness & growth activities.

Requirements

β€’ 5+ years of related product marketing experience, including a focus on Network Engineering, Technical Product Marketing. β€’ Strong understanding and working knowledge of technology marketing. β€’ Knowledge of Network technologies and experience marketing to Network Engineers (must have). β€’ Demonstrated success in positioning industry-leading products and solutions.

Benefits

β€’ Medical, dental, and vision care. β€’ 401(k) plan with company match. β€’ Paid time off. β€’ Employee wellness perks. β€’ Competitive equity package.

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