Senior Director - Global Demand and Field Marketing

September 20

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Video Interviewing • Team engagement • Human capital management • SaaS • Video screening

201 - 500 employees

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💰 Private Equity Round on 2019-10

Description

• Lead global demand generation and field marketing efforts. • Plan and execute an account-based, data-driven marketing strategy. • Develop customer-centric experiences. • Establish data-oriented practices. • Partner with sales and customer success leadership. • Build an integrated marketing plan. • Establish strong sales relationships. • Analyze numbers to optimize marketing qualified leads. • Manage marketing systems and vendor relationships. • Track funnel analytics and improve conversion. • Collaborate with supporting marketing functions. • Communicate and educate sales team on campaign objectives. • Develop messaging & presentations communicating value/brand to customers. • Manage a team of marketers to support career growth.

Requirements

• Demonstrable experience in developing efficient strategies and business plans for demand generation and field marketing • Solid understanding of market research and data analysis methods • An outstanding track record partnering and building alliances with sales leaders to drive business • Prior experience of building successful field marketing strategies in partnership with key executive stakeholders. • Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels • Proficient in MS Office and business software (e.g. CRM) • A leader with both creative and analytical capabilities • Outstanding communication (written and verbal) and interpersonal abilities • BSc/BA in business administration, marketing, communications or relevant field; MSc/MA will be a plus

Benefits

• Flexible Paid Time Off • Medical, Dental, Vision • 12 Weeks Maternity & Adoption • 401K match