Head of Growth Marketing

January 22

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11 - 50 employees

Founded 2018

☁️ SaaS

⚡ Productivity

🏢 Enterprise

💰 $7.9M Seed Round on 2022-04

📋 Description

• We’re looking for a Head of Growth Marketing to lead the strategy and execution of growth initiatives across the entire user lifecycle. • You’ll be responsible for driving user acquisition, engagement, and retention through data-driven, multi-channel marketing strategies. • You’ll collaborate with cross-functional teams to optimize the marketing funnel and ensure we continue to scale effectively while maximizing user impact. • As the leader of the growth marketing team, you will play a crucial role in shaping the overall strategy, experimenting with new tactics, and driving measurable results at every stage of the customer journey. • You will bring a strong leadership background to inspire, manage, and grow a talented marketing team. • Own the overall growth strategy, ensuring that all marketing efforts align with the company's user acquisition and retention goals. • Oversee multi-channel marketing strategies across digital advertising, email marketing, SEO, content, partnerships, and social media. • Analyze user behavior and funnel performance, providing actionable insights to improve conversion rates and drive retention. • Partner with the product and customer teams to build tailored growth initiatives that speak to different segments of our user base. • Manage a budget and allocate resources across channels to maximize growth and ensure cost-effective marketing initiatives. • Lead, mentor, and grow a team of marketing professionals, providing direction, support, and opportunities for development. • Foster a collaborative and performance-driven team culture that encourages creativity, experimentation, and continuous improvement. • Lead the development and execution of data-driven growth strategies across multiple channels. • Drive user acquisition efforts through paid and organic marketing, SEO, content marketing, partnerships, and more. • Focus on optimizing each stage of the user lifecycle—from awareness to activation, retention, and re-engagement. • Collaborate with product, sales, and customer success teams to ensure alignment and maximize user impact. • Manage, analyze, and optimize marketing campaigns to improve efficiency and ROI. • Build and scale a high-performing growth marketing team, fostering a culture of experimentation, learning, and innovation. • Provide strong leadership and mentorship to a growing marketing team, ensuring that they are aligned with company goals and have the resources they need to succeed.

🎯 Requirements

• Proven experience in growth marketing, with a strong focus on user acquisition, retention, and lifecycle marketing. • Significant leadership experience, with a track record of building, scaling, and managing high-performing teams. • Strong understanding of digital marketing channels including paid ads, email, SEO, content, and social media. • Demonstrated ability to lead and scale growth teams, fostering a culture of experimentation and data-driven decision-making. • Ability to analyze and leverage user data to optimize marketing efforts and drive ROI. • Excellent communication skills with the ability to collaborate cross-functionally and influence stakeholders. • Experience in B2B SaaS or developer tools is a plus.

🏖️ Benefits

• 100% remote company • Medical, dental, and vision coverage for employees and dependents (for US employees) • Paid parental leave