Director - Marketing

March 24

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Logo of Tapcart

Tapcart

Tapcart is a mobile app development platform tailored for eCommerce brands using Shopify. It empowers these brands to create and customize engaging mobile applications without the need for coding, making it easy to enhance customer relationships through personalized app experiences. Tapcart also provides analytics and marketing tools to help brands optimize app performance and drive sales growth through features like push notifications and seamless integration with existing eCommerce systems.

Shopify β€’ Mobile apps β€’ Push Notifications β€’ Automatic updates β€’ Android

πŸ“‹ Description

β€’ Tapcart is the ultimate mobile commerce platform fueling the fastest-growing brands. β€’ Power mobile apps for over 50 million consumers worldwide. β€’ Processing over $6 billion in mobile commerce revenue. β€’ Lead marketing strategy, execution, and brand/demand teams to drive pipeline growth. β€’ Own content and website roadmap, and design high-performing campaigns. β€’ Collaborate with Execs, Sales, Product, and Partnerships to achieve growth targets. β€’ Mentor marketing talent and oversee cross-functional collaboration.

🎯 Requirements

β€’ 7+ years of revenue marketing experience, 2+ years of standout leadership experience β€’ Early stage experience (e.g. seed, series a, series b, etc) β€’ Proven ability to scale marketing from $10M to $50M ARR, aligning brand, demand, and partner marketing efforts. β€’ Early adopter of ChatGPT and other leading tools like Claude, etc, and demonstrated success leveraging outcomes with these tools for individual work and across teams β€’ Strong expertise in content marketing, creative direction, and website strategy. β€’ Deep understanding of performance marketing and paid media optimization. β€’ Experience leading high-growth demand generation teams with measurable revenue impact. β€’ Exceptional project management skills, able to drive multiple high-visibility initiatives in parallel. β€’ Strong collaboration skills, with a track record of aligning Marketing, Sales, and Product teams. β€’ Data-driven mindset, fluent in marketing analytics, attribution, and pipeline forecasting. β€’ High EQ, strong leadership presence, and a bias for action.

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