Director of Demand Generation
2 days ago
Description
• Lead demand-generation initiatives for a SaaS company focused on education technology. • Craft and execute digital and field marketing strategies to drive brand awareness. • Collaborate with various teams to align efforts and manage regional marketing managers.
Requirements
• 5+ years of experience as a senior marketing leader with a focus on demand generation. • Proven track record in executing integrated marketing campaigns for targeted audiences. • Proficient in marketing automation and CRM tools (e.g. HubSpot), web analytics (GA4), SEO tools (SEMRush). • 3+ years managing a team of 2+ direct reports. • Knowledge of digital marketing and emerging trends. • Experience marketing SaaS platforms to education organizations preferred.
Benefits
• A comprehensive benefit package • including wellness days off, TalkSpace and ClassPass subscription • The opportunity to give back to the community through our Volunteer Program • Generous PTO & flexible scheduling • Including your birthday off each year! • Career progression – we offer each employee an annual stipend for professional development
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