Director of Editorial

March 22

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Workiva

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Workiva is a comprehensive platform designed for corporate reporting, ESG, audit, and risk management. It offers integrated reporting solutions that connect data, unify processes, and empower teams to focus on value-added work. Over 6000 international companies trust Workiva for its ability to streamline workflows and provide a single source of truth for financial and non-financial data. The platform incorporates cutting-edge technology, including AI and automation, to enhance security and compliance with current and future regulatory requirements. Workiva's solutions are tailored to various sectors, including banking, insurance, and investments, and the platform supports teams in accounting, finance, audit, risk, and sustainability.

Government Reporting • Internal Controls • Section 16 • SEDAR Reporting • SOX

1001 - 5000 employees

Founded 2008

☁️ SaaS

🏢 Enterprise

💸 Finance

💰 $689.3k Venture Round on 2014-10

📋 Description

• The Director of Editorial drives timely and consistent coverage of industry news, thought leadership, and top-of-funnel content oriented to our target audience’s key care-abouts. • We are looking for a marketing leader with a journalist’s mindset to drive our owned media strategy, helping ensure Workiva has an active voice in the market with clear points of view and valuable insights. • As a key leader on the Content Marketing team, you and your team will play a pivotal role in strengthening Workiva’s credibility and domain authority through engaging, high-value content that drives brand awareness and affinity. • This role is ideal for an experienced content marketer eager to make an impact in a global, fast-paced, and highly matrixed organization. • Lead a team of writers, producers, and marketers responsible for attracting and building our audience across Workiva’s owned media channels, including (but not limited to) our blog, podcast, newsletters, and social. • Drive the global editorial planning process and own our monthly content calendar, working in close partnership with External Affairs. • Brainstorm, develop, and edit content with key collaborators across industry principal, communications, and product marketing teams. • Define and socialize brand-level themes and perspectives that can feed our downstream pipeline-driving efforts. • Review marquee assets to ensure a strong point of view, messaging consistency, content quality, and strategic alignment. • Set goals, track performance, and report on content performance.

🎯 Requirements

• Bachelor’s degree or equivalent combination of education and experience in Journalism, English, Communications, or a related field • 10+ years of editorial, content marketing, or closely related experience • Experience in the B2B technology industry • 5+ years of direct people management experience (preferred) • Experience developing content for financial and Office of the CFO audiences (preferred) • Experience leading global content development and distribution, and for breakthrough in new markets (geos, industries) (preferred) • Strong research, interviewing, storytelling and pitching skills, and ability to coach others to do the same (preferred) • Experience developing story lines and content from industry research and data (preferred) • Demonstrated success in collaborating and influencing cross-functional teams across a global SaaS organization (preferred) • Strategic mindset with the ability to make informed decisions based on data analysis and reporting (preferred) • Adept at managing multiple priorities, diverse stakeholders, and tight deadlines (preferred) • Well-documented and ordered portfolio of writing samples (preferred)

🏖️ Benefits

• A discretionary bonus typically paid annually • Restricted Stock Units granted at time of hire • 401(k) match and comprehensive employee benefits package