Director - Loyalty

March 1

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Athletic Greens

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Athletic Greens is a nutritional supplement company that produces AG1, a daily supplement aimed to support physical and mental health. AG1 combines over 70 ingredients into a convenient drink with the promise of delivering daily nutrition and replacing multiple individual supplements. It is formulated with multivitamins, multiminerals, gut-friendly bacteria, antioxidants, and whole-food-sourced nutrients, designed to aid digestion, enhance energy, support immune defense, and improve mood and mental focus. With a commitment to quality and research, the company ensures their product is safe, effective, and held to high standards, being certified by the Cologne List®. Founded in 2010, they continue to improve their formula based on scientific research and customer feedback. AG1 boasts numerous positive reviews for its taste and convenience in integrating foundational nutrition into daily routines.

whole food supplements • high quality supplements • healthy living • dietary issues • gut health

201 - 500 employees

Founded 2010

🧘 Wellness

📋 Description

• AG1 is seeking a Director, Loyalty who will champion this mission — a leader dedicated to helping customers make AG1 an enduring part of their daily routine. • This individual will craft innovative strategies to deepen customer engagement, retention and lifetime value. • Reporting to the VP, Retention & Member Experience, the ideal candidate is both analytically driven and creatively inspired. • They think from first principles, embrace a test-and-learn approach to refine the customer experience, and thrive in performance-driven environments. • They balance being a strategic leader with rolling up their sleeves to execute, seamlessly transitioning between player and coach. • This role requires strong experience in customer relationship management, loyalty program management, and data-driven marketing strategies.

🎯 Requirements

• 10+ years of experience driving scalable loyalty and retention programs required. • Strong understanding of customer data, analytics, and segmentation strategies. • Passion for customer engagement and data-driven decision-making. • Skilled in shaping consumer behavior through thoughtful, loyalty-driven interventions. • Proven experience in designing and executing successful loyalty programs. • Strong project management skills with the ability to manage multiple initiatives simultaneously. • Excellent leadership, communication, and stakeholder management skills. • Excellent project management and organizational skills, with the ability to balance multiple priorities in a fast-paced environment. • Ability to translate complex ideas into clear, visually engaging designs that drive business results. • Exceptional communication and presentation skills, with the ability to articulate program decisions to stakeholders effectively. • A passion for creative problem-solving and a commitment to staying ahead of industry trends.

🏖️ Benefits

• Competitive compensation and performance-based incentive plans. • A 100% remote working environment (excluding Laboratory positions), which has been implemented from day one. • A strong company culture that is enforced through the hiring process to ensure values alignment and a highly collaborative team. • A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness. • A high-growth, dynamic environment with opportunities for your direct impact to be felt. • Paid holidays, company-wide mental health days, and unlimited PTO (based on your country of residence). • In-person team meetups for optimal collaboration, team building and accelerating productivity. • A work environment and culture that is based on high performance, productivity and continuous improvement. • The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to our mission each and every day. • Access to AG1 products and branded swag. • Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members.