Client Success - SEM Associate

4 days ago

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Frequence

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Sales Automation • Workflow Software • Ad tech • Advertising Sales

201 - 500

Description

• About Frequence: Frequence is an ad tech platform for media companies that connects all aspects of digital advertising—sales, operations, and reporting—from beginning to end. Our software makes selling local advertising scalable and provides users with an all-in-one platform that drives campaign performance. • The Opportunity: As a Client Success SEM Associate, you will play a crucial role in developing, implementing, and managing the overall SEM strategy to drive online traffic and achieve our partner’s SEM goals. This role requires a deep understanding of search engine algorithms, keyword research, bid management, and performance analysis. • What You Will Do: Assist in planning, developing, and implementing SEM strategies; Partner closely with the SEM operations team to ensure the successful execution of campaigns; Pinpoint and communicate actionable SEM insights that improve ROI; Troubleshoot underperforming campaigns to identify areas of opportunity; Monitor SEM KPIs such as CPC, CTR, and conversions; Recommend new keywords or ad copy to improve performance; Suggest improvements for process and productivity optimizations; Help come up with streamlined processes for cross-team collaboration.

Requirements

• 3-5 years of hands-on agency experience with planning and implementing successful SEM campaigns across a vast range of industry verticals • Up-to-date knowledge of the latest industry trends in SEM • Knowledge of Google Tag Manager • Current Google Ads certification • This position requires candidates to be located in EST or CST • Bachelor's degree in Business, Marketing, or another quantitative field • Ability to analyze data and provide evidence-based recommendations

Benefits

• Competitive compensation • Stock options and retirement plans • Health, dental and vision insurance • Short-term disability, Long-term disability, & Life insurance • Flexible PTO and remote work options • And more